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How To Use Cornerstone Content To Boost SEO

March 29, 2023

I’m Kim.
I’m an M.D.-turned-entrepreneur and I’m dedicated to helping you build your dream career + lifestyle. Welcome to my blog, where I write (and podcast) about wellness, business + success!
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If you’re building a business, you may be feeling burned out with the social media hamster wheel that requires you to be constantly churning out posts (that are here today and gone in a matter of hours). Or maybe you never really loved social media anyway, but you’re wondering “How else are people going to find me?”

Well, the strategy that my guest and I get into today is completely independent from social media…it has nothing to do with social media, and in many ways is far more effective than social media. For one thing, this strategy will help you get in front of people at the exact moment that they’re looking for the solution you provide. 

This strategy also has a way longer shelf life, meaning the effort that you put in now will continue to pay off for a long, long time…like we’re talking months or years…rather than the hours that you get with a social media post.

Here’s where you can listen in to our conversation:

My guest today is Meg Casebolt, and Meg is the founder of Love At First Search and she is the host of the Social Slowdown podcast. 

Meg specializes in helping businesses spend less time trying to hack the algorithms and instead create SEO content that attracts their ideal audience to their website while helping entrepreneurs cut their dependency on social media for their business visibility. 

Meg’s clients are entrepreneurs who are too busy changing the world to worry about things like website conversion rates and search traffic … but still want their websites to get found on Google for their brilliance and turn readers.

Meg lives in Rochester, NY with her husband, 2 boys and 80lb pit bull. She has an insatiable appetite for s’mores, Broadway musicals and romance novels.

How To Use Cornerstone Content To Boost SEO

I hope you enjoyed sitting in on my conversation with Meg. I’d love to hear your thoughts on what we discussed, and I’m curious to know if this is a strategy you’re going to put into practice. If you were going to create a piece of Cornerstone Content– what would it be about? What would the focus be? 

Comment below or find me on Instagram and let me know! I’d love to hear from you.


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